Regulatory Crackdown: FDA Targets Hims and Similar Online Health Platforms in Intensive Drug Advertisement Campaign
In a significant move, the Food and Drug Administration (FDA) has issued warnings to telehealth company Hims & Hers to remove 'false and misleading' promotional statements from its website. The crackdown is part of the Trump administration's efforts to regulate pharmaceutical advertising.
The FDA specifically warned Hims & Hers about language claiming that its customized products contain 'the same active ingredient' as FDA-approved drugs Wegovy and Ozempic. The formulations cited by regulators are produced by specialty compounding pharmacies and aren't reviewed by the FDA.
Hims & Hers has built a multibillion-dollar business centered around lower-cost versions of blockbuster obesity injections. The company partnered with one of the largest generic drug manufacturers in the US to produce their compounded versions of Wegovy and Ozempic, but the specific name of the specialty pharmacy or manufacturer remains undisclosed. This partnership aims to ensure consistent supply for their products.
As part of the FDA's action, more than 100 letters were posted, targeting various drug and online prescribing companies, including Hims & Hers. The incident underscores the FDA's commitment to protecting consumers from potentially dangerous and unapproved drugs.
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